Associate Manager, Consumer and Product Marketing (Contract)
Location: New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington D.C. (preference for candidates located near a marketing hub office, but the role is remote)
Contract Duration: 5 – 6 months
Contract Type: W2 through Staffing Supplier
About the Team
Our client’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, they connect people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market.
About the Role
The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow our client’s Marketplace. As an Associate Manager on this team, you will help drive the core marketing strategy for some of our biggest upcoming product bets related to affordability. In this role specifically, you will focus on the go-to-market strategy and scaling for a key product initiative for our team and help lead across many integrated marketing levers to enable its growth. This role will be a mix of both product marketing and growth marketing initiatives.
You’re excited about this opportunity because you will…
● Act as the voice of the customer, deeply understanding their top pain points and serving as a go-to marketing expert within the affordability cross-functional team.
● Help to develop the strategy for an affordability program (the “what”), including setting goals, category focus, and core value proposition, keeping the consumer at the heart of our approach
● Work with Strategy, Product, Creative, Retention, and Analytics teams (the “how”) to bring the strategy to life leading marketing across paid, owned, earned, and in-app channels
● Work cross-functionally to develop overarching and initiative strategy(s), deliver cross-functional leadership updates, and report out on key initiatives / campaigns
● Track primary metrics across functions, reporting progress out to org and senior leaders
● Stay current on marketing best practices, cultural trends and competitive landscape
We’re excited about you because you have…
● 5+ years of professional experience in marketing in a corporate or startup environment
● Fluency across the marketing mix, fully understanding marketing principles and its role across the funnel
● The ability to connect with people, build relationships and influence without authority
● A strategic, business-mind; you find trends in the data and look to gather audience first insights
● A creative and collaborative inclination; you love working with a team and solving challenging problems in new ways
● An extraordinary bias for action; you’re dependable, self-motivated & ability to multi-task.
● A track record of driving and measuring business success through marketing
● Bachelor’s degree or equivalent experience
A reasonable estimate of the compensation range for this position is $60 – $68/hr. The compensation range is specific to the United States and incorporates many factors including but not limited to an applicant’s skills and prior relevant experience and training; licensures, degrees, and certifications; internal equity; internal pay ranges; and market data/range parameters.