CPG Media Operations & Insights Associate
- Contract Length: 6 months with potential to extend
- Contract Type: W2 through Staffing Supplier
- Remote USA
- Pay Rate: $45 - $50/hr
Job Description:
We are looking for a Media Operations & Insights Associate to support our CPG Ads business. This will be a highly cross-functional role that will support our quickly-scaling Mid-Market advertiser cohort for end-to-end success, from account onboarding and activation to campaign management and proactive, data-backed recommendations. You will have a critical role in driving impact that will influence and impact advertiser success.
- You will:
- Manage advertiser account creation and onboarding, ensuring brand mapping, billing details, and access are correctly configured
- Build and execute advertiser campaigns to enable timely and accurate launches tied to high-stake media investments
- Review and action on daily alerts to optimize budget spend and distinct campaign goals
- Package campaign insights with business insights for cohesive narratives to drive ad upsell opportunities aligned with business growth objectives
- Manage day-to-day campaign issues or questions with advertiser clients, being the first tier of escalation to troubleshoot independently or in coordination with internal teams
- Work closely with our Sales team to ensure Salesforce inputs for both campaign briefs and pipeline tracking are accurately maintained
- Partner closely with our Catalog team to ensure Advertisers are able to run campaigns against their full desired portfolio
- Track progress against key business objectives such as ads revenue, adoption goals, retention rate, and upsell rate to ensure quarterly targets are hit
- Streamlining processes where optimizations can be made to better scale and automate
Required skills:
- 2-4+ years of experience in Ad Tech and/or Ad Campaign Operations & Insights experience supporting Account Management, Sales, or Product/Engineering Teams. Experience supporting CPG advertisers or in retail/digital media is a plus.
- You have exceptional analytical experience (Excel/Google Sheets) and are proficient at (or a fast learner of) a variety of other tech platforms. SQL and dashboarding skills highly preferred.
- You are comfortable working across multiple projects, teams and priorities - and hitting deadlines
- You have a proven track record of leading projects and delivering results needed to complete business goals in a complex and fast-moving environment
- You are process driven. You excel in getting to a low-level of understanding, and driving operational improvements accordingly
- You are a problem solver. You don’t need a playbook. You dive into difficult problems and come up with a plan.